We're sharing a sneak preview of the new content, Amazon news and our discussion topics from last week.

A quick update on last week:

 

New & Updated Content in the Knowledge Base

New articles added this week:

  • Difference between seller feedback and product review:  The difference between seller feedback and a product review is a common misconception. Seller Feedback is all about you as a seller, while the product review is all about the product you sell. Read all the differences and similarities in the Knowledge Base. 

Office Hours

  • We skipped the Office Hours this week because of Christmas holidays.
  • Our popular ‘Office Hours’ calls are back next week, on Monday December 30!
  • This is different to the usual Tuesday date, because of New Year’s Eve.
  • We'll discuss Best practices for Amazon Attribution. When to use it, how to interpret it, etc.

Weekly Digest

This week's Weekly Digest includes the analysis of:

  • Amazon Says holiday business broke records
  • UPS expects record-breaking order returns
  • FBA and referral fee changes for 2019: our analysis
  • New: no longer able to add products from brands that are not Brand-Registered

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The Marketplace Institute Team